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BALANS
RESTAURANT & BAR
THE RUN DOWN
Established in 1987, Balans fuses its London roots with the flare of Miami’s culinary scene. With four locations across Miami’s hottest neighborhoods, the upbeat restaurant and bar serves up global food offerings and an extensive and creative cocktail menu. The Lincoln Road, Mary Brickell Village, Biscayne Boulevard locations provide guests with the perfect spot to indulge with family and friends for any occasion.
SERVICES PROVIDED
MARKETING
_ Social Media
_ Marketing Support
DESIGN
_ Menu Design
_ Eblast Design
_ Newsletter Design
DIGITAL
_ UX/UI Design
_ Website Development
_ Search Engine Optimization
THE RUN DOWN
Mr. Hospitality is a fully integrated hospitality management group that conceptualizes, owns and operates European-inspired restaurants and nightlife destinations in Miami, FL. Mr. Hospitality’s repertoire of world-class restaurants currently includes Baoli, El Tucan and Marion, three venues that are well known for fueling Miami’s sizzling restaurant scene. Our team worked with Mr. Hospitality to create a fresh brand identity as well as to design both a splash page and full website that encompass the unique nature of their concepts.
SERVICES PROVIDED
MARKETING
_ Social Media
_ Marketing Support
DIGITAL
_ UX/UI Design
_ Website Development
_ Search Engine Optimization
DESIGN
_ Menu Design
_ Eblast Design
_ Newsletter Design
A modern take on an established brand.
Our web and design teams worked together to create a modern, fresh splash page for Balans. The new site incorporates movement and color to enhance the brand and its many offerings, seamlessly guiding users through their experience. Balans’ new branding can be seen across their digital marketing efforts as well; through layering and playful copy, the new newsletters and eblasts showcase the energy and excitement that sets Balans apart from the competition.
By giving this Miami staple a splash of cool, we are increasing awareness across a more broad audience and attracting new diners to all three locations.
Creating a social media presence.
In our social media efforts, we aim to create a buzz about Balans being the go-to place in Miami for any occasion, positioning it as a trusted restaurant that always serves up the best food, best atmosphere and best service. Laid back and playful, the messaging is attention-grabbing and approachable. Images are bright and all-encompassing, including Balans’ cuisine, upcoming events, guests enjoying their meals and scenes of Miami.
