Blog, Branding, Design, Design Trends, Marketing

September and What It Means to Design & Fashion


September and What It Means to Design & Fashion


Summer is behind us and fall is quickly approaching. Although we live in the city of eternal summer we are trading in our swimsuits for knits, and our Instagram-esque imagery for more authentic, photographic design. We welcome the bolder and more modern influences that September will usher in. Here’s what you want to keep an eye out for.

The world of design often mirrors each other in style and inspiration. What we are seeing in the world of fashion for fall 2014 are bold new silhouettes, and experimentation with new materials. The stunning silhouettes that are sweeping runways and editorial covers are the edgier, geometric and patterned designs that aren’t afraid to incorporate pops of color. Luckily, we are pretty stylish people who like to stay up on the times, so when Vogue Magazine came out with their compilation of Fall/Winter trends as seen across fashion lines for 2014-2015 we were already anticipating which style trends will transfer over to design.

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Straight forward designs with gold elements that pop were all the rave on the Fall/Winter runways. The gold rush trend was seen at Saint LaurentPradaChloé and Moschino. In design, the use of gold portrays an up-to-date look that is elegant yet classic, a look that  many distinguished organizations are trying to achieve. Here are some examples of design projects that were inspired by those looks:

Marcin Usarek for Mennica Malopolska

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Daniel Lasso for Gold Leaf 

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Paprika for BJM

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Chad Michael- Personal Branding

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K ORB for Gucci

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Another upcoming fashion trend that we are expecting to see a lot of this fall is the “Aspen Chic” look. The Seventies argyle pattern has made its big return this season and not only looks great on 5’9″ models, but looks equally fantastic in branding design. The visually stimulating pattern composed of geometric shapes and various colors on a plain background is seen below by  Louis Vuitton  who pair the classic piece with a Sixties leather skirt, whilst Maison Martin Margiela cinched it with a skinny belt, and Tommy Hilfiger featured fringe detailing.

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Similarly stylish graphic designers are using the argyle patterns in their branding design for the fall. The use of such a bold design portrays a traditional yet refined style. Here are a few branding looks inspired by the season that could definitely hold their own on a runway:

Lg2 Boutique for Klauss Boehler

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Verena Michelitsch & Tobias Schneider for Ada BlackJack

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Anagrama for Gist 

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Lastly, and maybe even more importantly the fun and crazy prints of the Sixties are back! Bold colors and geometric shapes represent the playfulness and experimental style that many younger, edgier brands are going for.  This season women’s wear feature Twiggy-esque clothing that’s feminine with an edge. The looks below by GucciSaint Laurent and Louis Vuitton sport graphic bobs and pastel colors that pay tribute to the baby doll style of the sixties with a grunge twist.

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Graphic designers are applying this visually stimulating style to fun and edgy brands. Personally we can’t get enough of this bright and lively style in fashion or design. Check out some examples of the design work that could have been inspired by these looks:

Kristina Nyjordet for Beccarella Photography 

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My Desy for Trigonometry

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We are so excited to experiment and be creative with these new fall trends! Keep up with our blog as we share our clients new campaigns that incorporate these very looks, and as always be sure to share with us your thoughts on these developing trends.

The Always Stylish,
BC Team

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