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Quinn Residences
HOMES WITH LIFE IN MIND
THE RUNDOWN
Re-envisioning the modern day American Dream, Quinn Residences is a build-for-rent property management company rooted in community and unique service offerings. They offer rental residents a sense of community, security, and leisure in newly constructed homes and neighborhoods, without the financial hardship of home ownership. Aiming to bring their core values and mission to life, we guided this project though a full branding process. From name conceptualization and visual identity to designing a brand new website, we gave the brand a complete uplift.
SERVICES PROVIDED
BRANDING
_ Name Conceptualization
_ Logo Design
_ Visual Identity
_ Brand Positioning
_ Brand Voice
_ Stock Imagery Sourcing
DESIGN
_ Digital Campaign Design
_ Social Media Graphic Design
_ Stationery
_ Brand Presentation/Investor Deck
DIGITAL
_ Website Development
_ UX/UI Web Design
_ SEO Optimization & Maintenance
THE RUN DOWN
Re-envisioning the modern day American Dream, Quinn Residences is a build-for-rent property management company rooted in community and unique service offerings. They offer rental residents a sense of community, security, and leisure in newly constructed homes and neighborhoods, without the financial hardship of home ownership. Aiming to bring their core values and mission to life, we guided this project though a full branding process. From name conceptualization and visual identity to designing a brand new website, we gave the brand a complete uplift.
SERVICES PROVIDED
BRANDING
_ Name Conceptualization
_ Logo Design
_ Visual Identity
_ Brand Positioning
_ Brand Voice
_ Stock Imagery Sourcing
DESIGN
_ Digital Campaign Design
_ Social Media Graphic Design
_ Stationery
_ Brand Presentation/Investor Deck
DIGITAL
_ Website Development
_ UX/UI Web Design
_ SEO Optimization & Maintenance
Re-imagining the Name
Inspired by the company’s history and its original name “Quintasen,” our team simplified the brand’s name with “Quinn Residences.” A fresh and more approachable take on the brand, the word “quinn” means counsel which highlights the community, service, and guidance aspect of the business. This contemporary name lends to the sophisticated yet approachable brand identity as well as the clean and minimal design of the homes within their communities.
HOME SWEET HOME
As an innovative brand in the residential industry, we knew that we had to create a strikingly inviting visual identity for Quinn. By combining a classic, yet modern color palette with edgy textures we were able to achieve the out-of-the-box look that Quinn was hoping to achieve. The custom woven pattern created for them highlights the feeling of connection, togetherness, and a feeling of community.
AN UNPARALLELED WEBSITE
With their brand new visual identity, Quinn Residences enlisted our team to create a visually stunning website exemplify their exceptional new look. Through the use of clean and refined typefaces and elegant imagery, we created an aesthetically pleasing site that reflects the modern lifestyle and community-driven concept of the apartment complex.
LIVING SOCIALS
Following the creation of their website, our branding team translated their striking new look to their social media and digital marketing campaign designs. To feature Quinn’s exceptional neighborhoods of single-family homes, we used subdued hues and clean designs to promote emotion-driven messaging, allowing residents to discover the quintessential way of life.
