REVOLUTIONIZING THE GAS STATION INDUSTRY
SQRL is an innovative fuel station that prioritizes sustainability, safety, convenience, and community. Driven by a vision to transform the fuel station industry and forge a path toward a better future, our team took the opportunity to elevate this brand through branding and digital marketing in the most effective way.
_ Visual Identity
_ Brand Voice
_ UX/UI Design
_ E-commerce Website Design & Development
_ Web Maintenance
_ SEO Installation & Optimization
_ Digital Campaign Design
_ Email Marketing
_ Email Automation
Inspired by their mission of revolutionizing the fuel station industry, our team designed a visionary and innovative concept that extended their range of colors, incorporated geometric shapes derived from their distinctive SQRL symbol, and developed a motivational brand voice to further enhance the brand’s impact across all aspects.
We created innovative and informative email campaigns that directed customers towards SQRL’s social media, various locations and delivered essential insights into the brand’s values, founder, services, and loyalty program. Our goal was to forge a strong consumer-to-business relationship, ensuring that customers were well-informed and actively engaged, thus creating that genuine connection.
Our team developed an e-commerce platform that sells SQRL’s new merchandise and highlights their core values Stewardship, Quality, Relationships, and Leadership. Moreover, we have integrated a range of innovative features including a store locator, streamlined purchasing options, and an informative team page, all aimed to deliver a user-friendly and engaging experience.